Community Relations Director
Company: Summit Place Of Kings Mountain
Location: Kings Mountain
Posted on: November 4, 2024
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Job Description:
Description:Summit Place of Kings Mountain is seeking a
Community Engagement Director to join their team!The Community
Engagement Director reports to the Executive DirectorPURPOSESales &
Marketing - Community RelationsThe Community Engagement Director is
responsible for hands on sales execution at the community level
through generating new sales leads, converting leads to move-ins,
implementing Phoenix sales systems, developing eternal business
relationships to generate referrals.PRINCIPLE DUTIES AND
RESPONSIBILITIESSales & Marketing - Community RelationsAccounting
Codes and submitts community sales department invoices for
processing and payment. Understands and manages the department
budget to include labor and the other expenses and its impact on
the community's bottom line.Analysis/Reporting Provides detailed
and accurate weekly and monthly sales and marketing productivity
reports, critical success factors (comparing industry trends),
including analysis, to the community Executive Director and/or
Phoenix senior operations team Manages sales and marketing data,
audits, training, analysis, and implementation Maintains a thorough
working proficiency of Customer Relationship Management (CRM) lead
tracking database and keeps all contact records current. Ensures
inquiry forms are always available at the front desk Ensures
qualified leads are entered into the CRM database Completes
Marketing Action Plan when required on a timely basis each month
Conducts bi-annual competitive market research and provide the
regional sales team with all data (i.e., including rates, apartment
sizes, services, and amenities) necessary to complete an accurate
ranking and analysis of designated competitors in the communities'
market. Understands competitive opportunities & threats and
presents strategic alternatives to combat these to the Executive
Director and Regional Sales Team.Communication Presents the company
in a positive and professional manner Presents self in a positive
and professional manner Meets monthly with sales team to review
sales and marketing activity, quality assurance, and other key
marketing issues Assists in completion, production, and roll-out of
Standard Operation ProceduresSales Strives to educate the community
at large about Phoenix's unique approach to senior living services.
Recognizes opportunities to market Phoenix Senior Living
communities and acts upon them as appropriate Works in partnership
with corporate Marketing Support to insure new lead generating
activity has appropriate marketing support to maximize
effectiveness Provides customer service by responding to corporate
phone, mail, or email inquiries and appropriately communicating to
the community(s)\Regional Operations Team Positively influences and
impacts sales activities for the community Assures that occupancy
and sales productivity goals are consistently met Meets or exceeds
standards in sales productivity Conducts tours with prospective
residents and their families Personally closes new sales in the
community Implements, monitors, and promotes resident referral
programs to generate new referrals Conducts professional outreach
for lead generation purposes Maximizes occupancy and revenue
opportunities for the
communityRequirements:EDUCATION/EXPERIENCE/LICENSURE-
CERTIFICATIONSales & Marketing - Community Relations College degree
preferred, 3-5 years experience in sales and marketing, preferably
in senior housing Previous experience working with the elderly
and/or disabled in a paid or volunteer position is highly
desirableLICENSE - CERTIFICATIONNot applicable.SKILLS AND
ABILITIESSales & Marketing - Community Relations Computer
proficiency with working knowledge of Windows, Power Point, Excel
software Ability to be flexible and work in an environment that
promotes teamwork and collaboration Excellent communication skills,
both verbal and written and the ability to relate in a positive and
professional way to a diverse resident and employee population
Ability to maintain a high level of confidentiality regarding
residents, employees, staff and the community Demonstrated ability
to set priorities, complete assignments in a timely manner while
managing multiple duties and responsibilities Demonstrated ability
to be innovative and creative and have patience, high energy and
resourcefulness in problem solvingPHYSICAL REQUIREMENTSIn an 8 hour
workday, associate may stand / walk:Hours at one time: 2-4Total
hours/ day: 4 - 6In an 8 hour workday, associate may sit:Hours at
one time: 0 - 2Total hours/ day: 2 - 4In an 8 hour workday,
associate may drive:60-120 minutes, 3 - 4 times a weekAssociate
will support / assist: (Maximum lbs)Frequency: 50 lbsOccasionally:
150 lbsAssociate will lift / carry (Maximum lbs)Frequency: 40
lbsOccasionally: 70 lbsAssociate will use hands for
repetitive:Simple grasping, pushing, and pulling, fine
manipulationAssociate should be able to:Bend: OccasionallySquat:
OccasionallyKneel:
OccasionallyClimb:OccasionallyReach:Occasionally, 3
feetPIdec4a4bd9d87-25660-35690062
Keywords: Summit Place Of Kings Mountain, Greensboro , Community Relations Director, Executive , Kings Mountain, North Carolina
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